Designing Clinical Studies That Prioritize Patient Relevance: For Drug and Device Trials

The success of clinical research is no longer judged solely by scientific or regulatory outcomes. Increasingly, it is assessed by how meaningful and relevant it is to patients. Whether developing a pharmaceutical drug or a medical device, designing studies that prioritize patient relevance is not only ethically sound-it also improves the real-world impact and acceptance of innovations.

Why Patient Relevance Matters

Historically, drug and device studies focused primarily on regulatory endpoints such as safety, efficacy, and quality. However, without considering the patient’s lived experience, even the most promising innovation can struggle with adoption. The consequences of ignoring patient relevance include:

  • Low recruitment and retention: Patients are less likely to participate-or stay involved-if a study does not align with their needs or values.
  • Limited real-world usability: Data may not reflect how the intervention performs in diverse, day-to-day settings.
  • Reduced regulatory and clinical uptake: Especially for medical devices, user-friendliness and lifestyle compatibility are key factors in market success.

What Does Patient-Centered Design Look Like?

While the principles are shared, applying patient relevance looks different in drug vs. device trials.

1. Early Patient Involvement

  • Drug Trials: Engage patient advocates or advisory boards during the protocol design to define endpoints beyond biometrics (e.g., fatigue, quality of life).
  • Device Trials: Collaborate with end users (patients and healthcare professionals) early to ensure the device is acceptable, usable, and integrates into care pathways.

2. Use of Patient-Reported Outcome Measures (PROMs)

  • Drug Trials: PROMs offer insight into how the medication affects a patient’s symptoms, daily function, and well-being.
  • Device Trials: Especially important when assessing usability, convenience, and integration into daily life or rehabilitation routines.

3. Flexible and Inclusive Study Designs

  • Both: Protocols should minimize participant burden. This includes options like home-based monitoring, telemedicine, or simplified procedures. This is vital for rare disease populations or those with mobility limitations.

4. Diverse Representation

  • Both: A representative patient population ensures that findings are generalizable. Strategies include multilingual materials, inclusive eligibility criteria, and outreach to underrepresented communities.

The Dutch and European Context

In the Netherlands, patient-centered research is championed by organizations such as Patiëntenfederatie Nederland and ZonMw. European regulators-including the EMA and the European Commission-also advocate for involving patients in both drug development and device design. The MDR (2017/745) specifically emphasizes usability and clinical benefit in real-world settings, while the CTR (536/2014) encourages transparency and patient involvement.

How Lex Clinical Supports Patient-Centered Research

At Lex Clinical, we support organizations conducting drug or device trials in aligning scientific rigor with patient relevance. Our services include:

  • ✅ Co-design workshops involving patients and clinicians to shape endpoints and procedures.
  • ✅ Integration of PROMs and patient-experience measures into drug and device trials.
  • ✅ Protocol review to assess feasibility, inclusivity, and burden.
  • ✅ Recruitment strategies to ensure demographic and clinical diversity.
  • ✅ Compliance guidance to meet EU expectations for patient-centered research.

Our approach ensures that your research speaks the language of both regulators and patients.

Conclusion

Designing clinical studies with patient relevance is not just a trend-it’s a strategic imperative. Whether developing a drug or a device, studies that reflect patients’ realities lead to better outcomes, broader adoption, and stronger impact.

Keywords: patient-centered research, medical device usability, drug trial design, PROMs, clinical trial recruitment, patient engagement, real-world evidence, healthcare innovation, EU MDR 2017/745, CTR 536/2014, Lex Clinical

References

  1. Patrick DL, Burke LB, Gwaltney CJ, et al. Content validity in PRO instruments. Value Health. 2011;14(8):978-988. https://doi.org/10.1016/j.jval.2011.06.013
  2. Crocker JC, Ricci-Cabello I, Parker A, et al. Patient involvement and trial enrolment/retention. BMJ. 2018;363:k4738. https://doi.org/10.1136/bmj.k4738
  3. Hoos A, Anderson J, Boutin M, et al. Partnering with patients across the product lifecycle. Ther Innov Regul Sci. 2015;49:929-939. https://doi.org/10.1177/2168479015580384

Empowering Your Growth with Tailored Clinical Strategies

Ready to create more patient-relevant clinical trials? Contact Lex Clinical to explore how we can support your next project-drug or device. Every project deserves a thoughtful and customized approach. Let’s discuss the next step together.